TY  - BOOK
AU  - Castarède, Jean
TI  - Le luxe
T2  - Que sais-je?
SN  - 9782130630524
PY  - 2014///
CY  - 
PB  - Presses Universitaires de France (PUF)
KW  - INDUSTRIAL & SERVICES SECTOR
KW  - Luxury
KW  -  Marketing
KW  - Branding (Marketing)
KW  - Strategy
KW  -  Market research
KW  -  Communication
KW  -  History
N1  - Incluye bibliografía
UR  - https://books.google.es/books?id=jwYLCwAAQBAJ&pg=PP1&dq=le+luxe+castar%C3%A8de&hl=ca&sa=X&ved=0ahUKEwjB_tjmj8bPAhWB1xQKHVW2B7IQ6AEIIzAB#v=onepage&q=le%20luxe%20castar%C3%A8de&f=false
ER  -