TY  - BOOK
AU  - Chouinard, Yvon
TI  - Let my people go surfing: : the education of a reluctant businessman, including 10 more years of business unusual
SN  - 9780143109679
AV  - HC102.5 .C42 2016
PY  - 2016///
CY  - New York, NY
PB  - Penguin Books
KW  - Chouinard, Yvon
KW  - Patagonia, Inc
KW  - Businesspeople
KW  - United States
KW  - Biography
KW  - Social responsibility of business
KW  - Bibliography B3 DM - eCommerce Fundamentals
KW  - Autobiographies
N1  - Bibliography from B3 Ecommerce Fundamentals
N2  - In this 10th anniversary edition, Yvon Chouinard—legendary climber, businessman, environmentalist, and founder of Patagonia, Inc.—shares the persistence and courage that have gone into being head of one of the most respected and environmentally responsible companies on earth.

From his youth as the son of a French Canadian handyman to the thrilling, ambitious climbing expeditions that inspired his innovative designs for the sport’s equipment. A book that will deeply affect entrepreneurs and outdoor enthusiasts alike
ER  -