TY - BOOK AU - Desvaux, Georges AU - Leke, Acha AU - Chironga, Mutsa TI - Africa's business revolution SN - 9781633694408 PY - 2018/// CY - PB - Harvard Business Review Press KW - HD INDUSTRIES. LAND USE. LABOR KW - Business enterprises KW - Africa KW - Economic development Africa KW - Africa Economic conditions 1960- KW - Capitalism Africa KW - Capitalism KW - Economic development KW - Economic history N1 - how to succeed in the world's next big growth market; Part I. Why Africa, why now? --; A giant awakes ----; The big five : growth trends with a twist in the tail ----; Part II. How to win in Africa : a strategic guide ----; Map your Africa strategy ----; Innovate your business model ----; Build resilience for the long term ----; Unleash Africa's talent ----; Conclusion : Do well by doing good.-- N2 - Africa still lags far behind other regions on most key measures. But that's about to change. By 2025 spending by African consumers and businesses will exceed ER -