TY - BOOK TI - Process innovation in the global fashion industry SN - 9781137523518 PY - 2019/// CY - PB - Palgrave Macmillan KW - TT HANDICRAFTS. ARTS AND CRAFTS KW - Clothing trade KW - Economic aspects KW - Organizational effectiveness N1 - Chapter 1. Process Innovation: Hidden Secret to Success and Efficiency Byoungho Ellie Jin, Elena Cedrola, & Naeun Lauren Kim Chapter 2. Patrizia Pepe: Unconventional Innovation and Integration in Fashion Supply ChainPaola Signori & Simone GuerciniChapter 3. MUJI: Brand Concept Creates Process Innovation Akiko Masuda Chapter 4. Arena Water Instinct: Process Innovation Built-in the Company DNA Elena Cedrola, Ksenia Silchenko, & Stefania Mase Chapter 5. Trunk Club: Revolutionizing the Retail Model in Fashion Dipali Modi & Li Zhao N2 - Process innovations - an improved way of doing things - help firms achieve higher-level performance by reducing the time and cost to produce a product or perform a service, and increasing productivity and growth. This book provides a comprehensive examination of process innovations occurring in the global fashion industry, with a focus on fashion brands from USA, Italy, and Japan. It offers practical insights for enhancing efficiency in the supply chain as well as management process such as work routines, information flow, and organization structures. Using case analyses, this book will help readers to grasp how successful fashion companies optimize their operations and advance their competitive position by integrating process innovations into their supply chain and management systems ER -