TY  - BOOK
AU  - Gallego, Guillermo
AU  - Topaloglu, Huseyin
TI  - Revenue management and pricing analytics
SN  - 9781493996049
AV  - HD60.7 G355 2019
PY  - 2019///
CY  - New York, NY
PB  - Springer Science Business Media
KW  - Revenue management
N1  - Includes bibliographical references and index; 1. Single resource revenue management with independent demands — 2. Network revenue management with independent demands — 3. Overbooking — 4. Introduction to choice modeling — 5. Assortment optimization — 6. Single resource revenue management with dependent demands — 7. Network revenue management with dependent demands — 8. Basic pricing theory — 9. Dynamic pricing over finite horizons — 10. Online learning — 11. Competitive assortment and price optimization
N2  - The book by Gallego and Topaloglu provides a fresh, up to date and in depth treatment of revenue management and pricing. It fills an important gap as it covers not only traditional revenue management topics also new and important topics such as revenue management under customer choice as well as pricing under competition and online learning. The book can be used for different audiences that range from advanced undergraduate students to masters and PhD students. It provides an in depth treatment covering recent state of the art topics in an interesting and innovative way
ER  -