TY  - BOOK
AU  - Robinson, Marcia
AU  - Kalakota, Ravi
TI  - E-business
T2  - Electronic Commerce/Information Technology
SN  - 9780201604801
PY  - 1999///
CY  - 
PB  - Addison-Wesley
KW  - HF COMMERCE
KW  - Electronic commerce
N1  - roadmap for success; TOC; Chapter one: From e-Commerce to e-Business--; Chapter two: e-Business trend spotting--; Chapter three: think e-Business design, not just technology--; Chapter four: Constructing the e-Business architecture--; Chapter five: Customer relationship management: integrating processes to build relationships--; Chapter six: Selling-chain management: transforming sales into interactive order acquisition--; Chapter seven: Enterprise resource planning: the e-Business backbone--; Chapter eight: Supply chain management: interenterprise fusion--; Chapter nine: E-procurement: the next wave of cost reduction--; Chapter ten: Knowledge-tone applications: the next generation of decision support systems--; Chapter eleven: Developing the e-business design--; Chapter twelve: Translating e-business strategy into action--
N2  - What makes companies like Federal Express and Charles Schwab so successful in the new world of electronic business, while equally capable companies flounder? Tomorrow's winners have re-architected themselves to leverage e-business technologies, processes, and culture -- and to overcome the obstacles that stand in their way. You can do it too, and e-Business: Roadmap for Success shows you how, one step at a time. This book explains why so many companies are 'in denial' about electronic business -- and how you can break through to make real change. Learn how to place technology at the heart of business strategy where it belongs. Walk step-by-step through defining the key issues facing your company, and discover practical ways to re-create your business structures and technical architectures for maximum flexibility, scalability, and responsiveness. Use outsourcing in new, more sophisticated ways -- with the goal of delighting customers, not simply cutting costs, e-Business: Roadmap for Success is grounded in detailed case studies and the authors' extensive experience in implementing e-business initiatives at many of the world's largest companies. From start to finish, it is realistic, insightful, and, above all, actionable
UR  - http://books.google.com/books?id=fkXSp2Me0KAC&printsec=frontcover&dq=e-business%20kalakota&source=gbs_slider_thumb#v=onepage&q&f=false
ER  -