E-business 

 -  Palgrave Macmillan,  2002 
 - xiv, 266 pages : illustrations ; 25 cm 
<br/><br/> principles and practice 
<br/><br/>1. Frameworks for e-business  2. Technologies--  3. Website design and searching--  4. Creating an e-presence--  5. Serving customers--  6. Online communities--  7. e-business enterprise--  8. E-business strategy--  9. Protecting online communities and societies.-- 
<br/><br/> 'This book offers an overview of key concepts in e-business at an introductory level, and is illustrated with case studies throughout. It is informed by research and practice from marketing, information technology, strategy and organisational studies.' 'This book has been designed to develop the necessary analytical skills for students to evaluate e-business models and issues that will enable them to identify, analyse and evaluate future technologies - whatever those may be.'--Jacket. 
<br/><br/><label>ISBN: </label>9780333949146 
<br/><br/><label>Subjects--Uniform Titles: </label><br/>HF COMMERCE
<br/><br/><label>Subjects--Topical Terms: </label><br/>Electronic commerce<br/> e-Business<br/> Relationship with the client<br/>Product differentiation<br/>Computer security<br/> Web design<br/> Online communities<br/> Information technology.