TY  - BOOK
ED  - IDEO (Firm)
TI  - The field guide to human-centered design: : design kit
SN  - 9780991406319
AV  - HN981.C6 H85 2015
PY  - 2015///
CY  - [San Francisco]
PB  - IDEO
KW  - Community development
KW  - Developing countries
KW  - Economic assistance
KW  - Handbooks, manuals, etc
KW  - Design
KW  - Social aspects
N1  - Mindsets — Inspiration — Case study : Vroom — Ideation — Case study : Asili — Implementation — Case study : Clean Team
N2  - In this field guide, IDEO shares their philosophy of human-centered design, which includes seven mindsets: Empathy, Optimism, Iteration, Creative Confidence, Making, Embracing Ambiguity, and Learning from Failure. They explain how to move through three main phases--Inspiration, Ideation, and Implementation--to build deep empathy with the communities and individuals you're designing for, figure out how to turn what you've learned into a chance to design a new solution, and to build and test ideas before sending them out into the world
ER  -