02685cam a2200289 i 45000010009000000050017000090080041000260100017000670200031000840400028001150420008001430500023001511000040001742450127002142640068003413000044004095000020004535050463004735201183009366500047021196500020021666500035021867000041022219420008022629520110022709990015023802334810820260511122106.0231012s2024    maua          001 0 eng    a  2023046078  a9781647826253q(hardcover)  aDLCbengerdacDLCdDLC  apcc00aHD30.2b.G687 2024  aGovindarajan, Vijayeauthor.91254710aFusion strategy b: how real-time data and AI will power the industrial future c/ Vijay Govindarajan, Venkat Venkatraman. 1aBoston, Massachusetts :bHarvard Business Review Press,c[2024]  avi, 214 pages :billustrations ;c25 cm  aIncludes index.0 aPart one — When steel meets silicon — The industrial past is prologue — Digital upstarts vanquished consumer giants — Industrial giants are striking back — Four battlegrounds — 

Part two — Vectors of value — The battle of brilliant machines — The race for remarkable services results — The showdown of smart systems — The clash of custom solutions — 

Part three — Conquering the fusion frontier — Fusion principles and practices  a"Tech giants like Facebook, Amazon, and Google can collect real-time data from billions of users. For companies that design and manufacture physical products, that type of fluid, data-rich information used to be a pipe dream. Now, with the rise of cheap and powerful sensors, computing power, and artificial intelligence, things are changing-fast. In Fusion Strategy, world-renowned innovation guru Vijay Govindarajan and digital strategy expert Venkat Venkataraman offer a first-of-a-kind playbook that will help companies combine what they do best-create physical products-with what digitals do best-use algorithms and artificial intelligence to parse ginormous, interconnected datasets-to make strategic connections that would otherwise be impossible. The laws of competitive advantage are changing, rewarding those who have the most robust real-time insights rather than the most valuable assets. To compete in the new digital age, companies need to use real-time data to turbocharge their products, strategies, and customer relationships. Or else they'll fall on the wrong side of the next great digital divide. Fusion Strategy is the way forward"--cProvided by publisher. 0aInformation technology xManagement911628 0aBig data910176 0aArtificial Intelligence914147  aVenkatraman, Venkat,eauthor.924884  2lcc  00102lcc4070aTBSbTBSd2025-03-11l1m1oHD30.2 GOVpB05923r2025-10-23s2025-09-18t1w2025-03-11y1  c4529d4529