Entrepreneur magazine's ultimate guide to Google Ads
Ultimate guide to Google Ads
/ Perry Marshall, Bryan Todd, Mike Rhodes.
- Sixth edition.
Includes index.
"The sixth edition introduces revised, expanded, and new chapters covering Enhanced Campaigns, Google Ads Express, Google's Product Listing Ads, and more. Changes in Big Data advertising are also revealed and expanded sections and necessary updates have been added throughout. Topics include: bidding strategies using remarketing lists for search ads, new ad extension features, and automation capabilities using scripts"--