: microenterprises in London, Berlin and Milan McRobbie, Angela creator author text Cambridge ; Hoboken, NJ Polity Press 2023 monographic eng

print

vii, 195 pages : illustrations ; 22 cm. This book contributes to a new sociology of fashion. Focusing on the working lives of independent designers and drawing on ethnographic research and interviews carried out in London, Berlin and Milan, the authors consider the urban policy regimes in place in these cities. They analyse how these regimes shape the microenterprises and the emerging political economy, as well as the structures needed for designers to flourish. They also develop several key concepts - the "milieu of fashion labour", "social fashion" and "fashion diversity - and chart the new world of digital fashion-tech and e-commerce. / Angela McRobbie, Daniel Strutt and Carolina Bandinelli. Includes bibliographical references and index. Fashion Economic aspects London (England) Clothing trade London (England) Fashion Economic aspects Berlin (Germany) Clothing trade Berlin (Germany) Fashion Economic aspects Milan (Italy) Clothing trade Milan (Italy) TT507 .M37 2023 9781509553846 251013