TY  - BOOK
AU  - Edmans, Alex
TI  - Grow the pie: : how great companies deliver both purpose and profit
SN  - 9781009054676
AV  - HD60.5.U5 E33 2020
PY  - 2022///
CY  - Cambridge
PB  - Cambridge University Press
KW  - Social responsibility of business
KW  - United States
KW  - Profit
KW  - Corporations
KW  - Income distribution
N1  - Includes bibliographical references and index; Also issued online
N2  - A Financial Times Book of the Year 2020! Should companies be run for profit or purpose? In this ground-breaking book, acclaimed finance professor and TED speaker Alex Edmans shows it's not an either-or choice. Drawing from real-life examples spanning industries and countries, Edmans demonstrates that purpose-driven businesses are consistently more successful in the long-term. But a purposeful company must navigate difficult trade-offs and take tough decisions. Edmans provides a roadmap for company leaders to put purpose into practice, and overcome the hurdles that hold many back. He explains how investors can discern which companies are truly purposeful and how to engage with them to unleash value for both shareholders and society. And he highlights the role that citizens can play in reshaping business to improve our world. This edition has been thoroughly updated to include the pandemic, the latest research, and new insights on how to make purpose a reality
ER  -