@book{5131,
	author = {Aaker, Jennifer L.},
	title = {Dimensions of Brand Personality},
	publisher = {Journal of Marketing Research},
	year = {1997},
	url = {https://bibliotheque.tbs-education.fr/Default/doc/edsjsr/_b64_ZWRzanNyLjEwLjIzMDcuMzE1MTg5Nw%3d%3d/dimensions-of-brand-personality}
}