Gonzalez-Padron, Tracy

Exploiting innovative opportunities in global purchasing : an assessment of ethical climate and relationship performance / Tracy Gonzalez-Padron, G. Tomas M. Hult, Roger Calantone. - Industrial Marketing Management, 2008. - 69-82 pages. - Industrial Marketing Management 2008 37(1):69-82

Purchasing managers are expected to balance costs, innovation, supplier management, and corporate social responsibility while coordinating expanding areas of the corporation. The increased responsibilities and pressures to innovate brings purchasing managers into potentially increasingly difficult ethical dilemmas. In this study, we examine the relationships between organizational culture, learning, entrepreneurial innovation, and purchasing outcomes in different ethical climates. To address external business conditions that may influence innovation in purchasing, we also examine the moderating effects of technological and market turbulence. Data from 200 purchasing managers in multinational corporations were used to test the relationships through structural equation modeling. We find that entrepreneurial innovation positively affects the quality of the relationships among sourcing participants when operating in a climate valuing ethics. The study results are particularly relevant for managers concerned that establishing an ethical climate may restrict innovation in the purchasing process.

0019-8501 1873-2062


MSc International Business


Business enterprises
International business enterprises
Business ethics
Corporate culture
Ethics, Institutional
Social responsibility of business