01711nam a22002777a 4500 OSt 20260514175357.0 260121b |||||||| |||| 00| 0 eng d 0035-5593 TBS EN TBS eng Banham, Russ 27078 The risks and opportunities of doing business in the Middle East / Russ Banham. Risk Management, 2016. 20-25 pages. Risk management, 2016-03, Vol.63 (2), p.20 For several decades researchers have focused on the entry mode decision because it is critically important for firms expanding abroad. Despite this attention we still lack clear tools to help managers make effective entry decisions. In this paper I review past research exploring transaction cost and institutional perspectives of mode choice, provide a critique of this literature, and generate suggestions to move our knowledge forward. In addition, I review the limited research exploring entry mode performance, and emphasize the importance of examining the normative merits of proposed theoretical models. I hope these suggestions will lead to the development of prescriptive tools for managers to make better entry mode decisions that result in improved firm performance. MSc International Business 26977 Business enterprises, Foreign Middle East 24200 Investments, Foreign Middle East 27081 Strategic planning 3573 Middle East Commerce 24202 Middle East Economic conditions 27082 https://research-ebsco-com.hub.tbs-education.fr/c/q5dvh4/viewer/pdf/woaumeecu5 lcc 0 0 lcc 0 0 CT TBS TBS 2026-05-14 0 5230 2026-05-14 https://research-ebsco-com.hub.tbs-education.fr/c/q5dvh4/viewer/pdf/woaumeecu5 2026-05-14 ARTICLE 5230 5230