: how breakthrough ideas emerge from small discoveries Sims, Peter - (Peter E.) (Peter E.) creator text bibliography nyu New York Free Press 2011 monographic eng Eng lis h

print

vii, 213 p. : illustrations, 24 cm. How did Pixar go from producing CAT scan images to winning Oscars? How did Steve Jobs turn Apple into a world-beating company? How does Amazon's culture encourage innovation? How can you find the creative solutions demanded by our ever-changing world? The answer, according to renowned business thought-leader Peter Sims, is LITTLE BETS. In these fast-moving times, it's next to impossible to predict what's around the corner, and harder still to formulate a foolproof plan to deal with it. Truly innovative companies, Sims argues, don't get caught up in projections and predictions. Instead, they embrace uncertainty, take a chance, fail quickly and learn fast. This method has formulated thousands of modern advances, from Google's PageRank to Starbucks coffee shops - if you harness its power, what could you achieve? Big bets versus little bets — The growth mind-set — Failing quickly to learn fast — The genius of play — Problems are the new solutions — Questions are the new answers — Learning a little from a lot — Learning a lot from a little — Small wins — Conclusion. / Peter Sims. Includes bibliographical references and index. Success in business Creative ability HF5386 .S546 2011 9781439170427 (hardcover : alk. paper) 1439170428 (hardcover : alk. paper) 9781439170434 (pbk. : alk. paper) 1439170436 (pbk. : alk. paper) 2010046641 DLC 101122 20260305145515.0 991105846167006196