TY  - BOOK
AU  - Platz, Cheryl,
TI  - The game development strategy guide : : crafting modern video games that thrive 
SN  - 9781959029717
PY  - 2025///
CY  - New York
PB  - Rosenfeld Media
KW  - Video games—Design
KW  - Gamification
KW  - User-centered system design
KW  - Online games—Social aspects
KW  - Creative ability in business
KW  - Video games—Programming
KW  - Interactive multimedia—Design
KW  - Computer games—Design
N1  - How to Use This Book — Frequently Asked Questions — Contents — Foreword — Introduction — Player Select: Expert Interviews — What Makes Us Play — The Living Business of Games — Putting the Dev in Game Development — Game Designer’s Toolkit — Game Experience Design in Practice — The Why of Multiplayer — Engaging Players over Time — Creating Immersive Worlds — From Emergence to Prosocial Gaming — The Money Game — Efficient and Ethical Economies — Gaming Technology Platforms — The Good and Bad of Game Dev Processes — Let the Right Ideas Win — Failure to Thrive — Epilogue: The Final Boss
N2  - "The video game industry has grown to become a darling of the entertainment industry, with $184 billion of revenue in 2023. But that expansion has increased competition exponentially, and today's game developers face a tougher struggle than ever before to differentiate their titles before a market full of algorithmic recommendations swallows them whole. Enduring Play invites both industry veterans and aspiring game developers and designers to level up their game development craft to this newest normal. Explore the modern game development process holistically to gain new understanding about how the most successful games are made. No stone is left unturned - from process, roles, and market concepts like live service games and monetization to basic game design principles and UX design best practices"--
ER  -