The handbook of European intellectual property management - 2ª ed - Kogan Page, 2009 - xxiv + 549 p. ; 25 cm

developing, managing and protecting your company's intellectual property

When managed well, intellectual property puts enterprises in a position to lock in advantages and command premiums. Instead of competing on price, they will be able to identify, protect and exploit their unique features and distinctive capabilities. But in Europe, the process of commercialising IP remains fraught with difficulties. Although there has been significant progress in developing a unified system, there are major differences in the application and interpretation of IP rights in each national jurisdiction. Produced in association with the European Patent Office.

9780749455910


KJE REGIONAL ORGANIZATION AND INTEGRATION (EUROPE)


Intellectual property--European Union countries
Intellectual capital--European countries--Management
Technological innovations--European countries--Management