TY  - BOOK
AU  - Hemphill, Robert D.
AU  - Davis Hemphill, Phyllis
AU  - McCormick, Donald W.
TI  - Business communication
SN  - 9780536678973
PY  - 2001///
CY  - 
PB  - Prentice Hall
KW  - HF COMMERCE
KW  - Commercial correspondence
KW  - Business communication
KW  - Business writing
KW  - Commercial
N1  - with writing improvement exercices; 1. You and Business Communication --; 2. Qualities of an Effective Business Communication: Attractive Appearance ----; 3. Qualities of an Effective Business Communication: Good Will Tone ----; 4. Qualities of an Effective Business Communication: Clear and Complete Message ----; 5. The Routine Information, 'Yes' or Good News Communication; News Releases ----; 6. The Negative Communication: The 'No' Message ----; 7. Sales Letters and Persuasive Claims and Requests ----; 8. Credit and Collections ----; 9. Courtesy Messages You Dont Have to Send, But Should ----; 10. Oral Communications ----; 11. The Internet and Other Communication Technologies ----; 12. Healthy Computing ----; 13. Employment Guides: Finding a Job, Holding a Job, Earning Promotions, Changing Jobs ----; 14. Employment Resumes and Application Letters: Miscellaneous Employment Communications ----; 15. Planning the Business Report or the Term Paper ----; 16. Writing a Business Report or a Term Paper: Writing Contract Proposals ----; Appendix A: Spelling Rules and Spelling Lists ----; Appendix B: Punctuation.--
N2  - Explains the basics of business communication and gives students practice in applying them - in many 'real-world' forms of communication. This text employs writing exercises to emphasize the workplace skills needed to communicate credibly, and compose letters, memorandums, reports, proposals, employment communications and oral presentations
ER  -