000			03034nam a2200361Ia 4500
001			1065
008			230305s2006 xx 000 0 und d
020			_a9781591396901
041			_aeng
245		0	_aAlignment _busing the balanced scorecard to create corporate synergies
260			_a _bHarvard Business School Press, _c2006
300			_ax + 302 p. ; 24 cm
505			_aAlignment : a source of economic value _rCorporate strategy and structure : historical perspective-- _rAligning financial and customer strategies-- _rAligning internal process and learning and growth strategies : integrated strategic themes-- _rAligning support functions-- _rCascading : the process-- _rAligning boards and investors-- _rAligning external partners-- _rManaging the alignment process-- _rTotal strategic alignment.--
520			_aMost organizations consist of multiple business and support units, each populated by highly trained, experienced executives. But often the efforts of individual units are not coordinated, resulting in conflicts, lost opportunities, and diminished performance. ; ; Robert S. Kaplan and David P. Norton argue that the responsibility for this critical alignment lies with corporate headquarters. In this book, the authors apply their revolutionary Balanced Scorecard management system to corporate-level strategy, revealing how highly successful enterprises achieve powerful synergies by explicitly defining corporate headquarters' role in setting, coordinating, and overseeing organizational strategy. ; ; Based on extensive field research in organizations worldwide, Alignment shows how companies can build an enterprise-level Strategy Map and Balanced Scorecard that clearly articulate the "enterprise value proposition": how the enterprise creates value above that achieved by individual business units operating alone. The book provides case studies, actionable frameworks, and sample scorecards that show how to align business and support units, boards of directors, and external partners with the corporate strategy and create a governance process that will ensure that alignment is sustained. ; ; The next breakthrough in strategy execution from the field's premier thinkers, Alignment shows how today's companies can unlock unrealized value from enterprise synergies.
590			_bIncludes bibliographical references and index.
630			_aHD INDUSTRIES. LAND USE. LABOR _937
650		0	_aStrategic planning _93573
650		0	_aIndustrial management _920469
650			_aIndustrial organization _93079
650			_aStrategic alliances (Business) _95414
650			_aOrganizational effectiveness _92451
650			_aBalanced scorecard (Management) _96124
650			_a _912
700			_aNorton, David P. _eAuthor
700			_aKaplan, Robert S. _eAuthor
856			_uhttp://books.google.es/books?id=XKx5zmyOMfsC&printsec=frontcover&hl=ca#v=onepage&q&f=false
902			_a431
905			_am
912			_a2006-01-01
942			_a1
953			_d2012-10-11 12:21:12
999			_c1070 _d1070