000			01675nam a2200337Ia 4500
001			1249
008			230305s2012 xx 000 0 und d
020			_a9780273761341
040			_cTBS
041			_aeng
245		0	_aElectronic commerce 2012
250			_a7ª ed
260			_bPearson Education, _c2012
300			_axxxii, 520 pages : illustrations ; 26 cm
500			_aa managerial and social networks perspective
520			_aExplore the many aspects of electronic commerce through a managerial perspective. ; ; Electronic Commerce provides a thorough explanation of what EC is, how it's being conducted and managed, and how to assess its opportunities, limitations, issues, and risks-all from a managerial perspective. By presenting EC through a managerial approach, this text makes the subject matter practical, relevant, and beneficial to majors and non-majors alike. ; ; To keep pace with today's ever-changing technology, the seventh edition has been streamlined-removing material that's no longer relevant, while still providing students with information on the hottest topics in the field.
590			_bIncludes bibliographical references and index.
630			_aHF COMMERCE _914
650		0	_aElectronic commerce _xManagement _96836
650		0	_aInformation technology _xManagement _911628
650		0	_aBusiness enterprises _xComputer networks _96838
700			_aTurban, Deborrah _eAuthor _96839
700			_aTurban, Efraim _eAuthor _96840
700			_aKing, David _eAuthor _96841
700			_aLee, Jae _eAuthor _96842
700			_aLiang, Ting-Peng _eAuthor _96843
902			_a437
905			_am
942			_a1 _2ddc
999			_c1255 _d1255