000 01264nam a2200373Ia 4500
001 1699
008 230305s2015 xx 000 0 und d
020 _a9781118889800
041 _aeng
245 4 _aThe big data-driven business
260 _a
_bWiley,
_c2015
300 _ax + 214 p. ; 23 p.
500 _ahow to use big data to win customers, beat competitors, and boost profits
505 _aIncluye un índice.
590 _bVista previa disponible en Google Books (enlace)
630 _aHF COMMERCE
_914
650 0 _aInternet marketing
_91133
650 0 _aBusiness communication
_94067
650 _aOnline social networks
_97708
650 0 _aConsumer behavior
_9997
650 0 _aMarketing research
_91465
650 _aBUSINESS General
_98364
650 0 _aConsumer behavior
_9997
650 _a
_912
700 _aCallahan, Sean,
_eAuthor
700 _aGlass, Russell,
_eAuthor
856 _uhttps://books.google.es/books?id=38BPBQAAQBAJ&printsec=frontcover&dq=big+data-driven+business+glass&hl=ca&sa=X&ved=0ahUKEwjuzJaj64LRAhXG7BQKHY2qC0YQ6AEINTAA#v=onepage&q=big%20data-driven%20business%20glass&f=false
902 _a346
905 _am
912 _a2015-01-01
942 _a1
953 _d2016-12-20 14:08:13
999 _c1654
_d1654