| 000 | 00868nam a2200277Ia 4500 | ||
|---|---|---|---|
| 001 | 1760 | ||
| 008 | 230305s2015 xx 000 0 und d | ||
| 020 | _a9780749473990 | ||
| 041 | _aeng | ||
| 245 | 0 | _aPersuasive copywriting | |
| 260 |
_a _bKogan Page, _c2015 |
||
| 300 | _a220 p. ; 23 cm | ||
| 500 | _ausing psychology to influence, engage and sell | ||
| 590 | _bIncludes bibliographical references and index. | ||
| 630 |
_aHF COMMERCE _914 |
||
| 650 | 0 |
_aAdvertising _92839 |
|
| 650 | 0 |
_aPersuasion (Psychology) _94289 |
|
| 700 |
_aMaslen, Andy, _eAuthor |
||
| 856 | _uhttps://books.google.es/books?id=gjTOBgAAQBAJ&printsec=frontcover&dq=persuasive+copywriting&hl=ca&sa=X&redir_esc=y#v=onepage&q=persuasive%20copywriting&f=false | ||
| 902 | _a392 | ||
| 905 | _am | ||
| 912 | _a2015-01-01 | ||
| 942 | _a1 | ||
| 953 | _d2017-04-05 15:46:09 | ||
| 999 |
_c1715 _d1715 |
||