000			01871nam a2200277Ia 4500
001			1821
008			230305s2017 xx 000 0 und d
020			_a9780692222645
040			_cTBS
041			_aeng
043			_aen_UK
245		0	_aPersonal branding secrets for beginners
260			_bBlue Ink Publishing, _c2017
300			_a67 pages : illustrations ; 23 cm.
520			_aTake the Mystery Out of Personal Branding Are you just getting started with personal branding? Not really sure what personal branding is or why it's important? Have you heard the buzz about personal branding and want to learn more about what it means for you? For anyone who is new to the concept of personal branding, or is looking for a quick and useful refresher, this book will serve you well. Deliberately designed to be brief, direct, and useful, Personal Branding Secrets for Beginners delivers on its promise. In this book, #1 Amazon bestselling author Mary Lou Kayser answers some of the most frequently asked questions about personal branding and why it's an essential leadership component of any professional's life in the 21st century. Personal branding doesn't have to be mysterious -- or complicated. This book is a great place to start with the basics. 'The techniques in this book help everyone -- from college grads beginning their careers to seasoned veterans managing a rapidly-changing workplace -- to build, nurture and protect their brand of one.'-J. Lopez, Nike 'I loved the simplicity and quality of the content!'-M. Barnett, Microsoft ; ;
630			_aHF COMMERCE _914
650		0	_aBranding (Marketing) _96284
650			_aPublic relations _92770
650		0	_aSocial media _xEconomic aspects _95351
650			_aSuccess in business.
700			_aKayser, Mary Lou, _eAuthor
902			_a458
905			_am
942			_a1 _2ddc
999			_c1776 _d1776