| 000 | 02631nam a2200313Ia 4500 | ||
|---|---|---|---|
| 001 | 1929 | ||
| 008 | 230305s1996 xx 000 0 und d | ||
| 020 | _a9780875846514 | ||
| 040 | _cTBS | ||
| 041 | _aeng | ||
| 245 | 4 | _aThe balanced scorecard | |
| 260 |
_bHarvard Business Review Press, _c1996 |
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| 300 | _a322 p. ; 24 cm | ||
| 500 | _atranslating strategy into action | ||
| 505 |
_aMeasurement and management in the information age _rWhy does business need a balanced scorecard?-- _rPt.1. Measuring business strategy-- _rFinancial perspective-- _rCustomer perspective-- _rInternal-business-process perspective-- _rLearning and growth perspective-- _rLinking balanced scorecard measures to your strategy-- _rStructure and strategy-- _rPt.2. Managing business strategy-- _rAchieving strategic alignment: from top to bottom-- _rTargets, resource allocation, initiatives, and budgets-- _rFeedback and the strategic learning process-- _rImplementing a balanced scorecard management program-- _rAppendix: building a balanced scorecard-- _rIndex.-- |
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| 520 | _aHere is the book-by the recognized architects of the Balanced Scorecard--that shows how managers can use this revolutionary tool to mobilize their people to fulfill the company's mission. More than just a measurement system, the Balanced Scorecard is a management system that can channel the energies, abilities, and specific knowledge held by people throughout the organization toward achieving long-term strategic goals. ; ; Kaplan and Norton demonstrate how senior executives in industries such as banking, oil, insurance, and retailing are using the Balanced Scorecard both to guide current performance and to target future performance. They show how to use measures in four categories-financial performance, customer knowledge, internal business processes, and learning and growth-to align individual, organizational, and cross-departmental initiatives and to identify entirely new processes for meeting customer and shareholder objectives. | ||
| 590 | _bIncludes index. | ||
| 630 |
_aCLASS H - SOCIAL SCIENCES _94381 |
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| 650 | 0 |
_aIndustrial productivity _xMeasurement _96182 |
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| 650 | 0 |
_aStrategic planning _93573 |
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| 650 | _a Organizational Effectiveness Evaluation. | ||
| 700 |
_aNorton, David P. _eAuthor |
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| 700 |
_aKaplan, Robert S. _eAuthor |
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| 856 | _uhttps://books.google.es/books?id=mRHC5kHXczEC&printsec=frontcover&dq=The+balanced+scorecard+google+books&hl=es&sa=X&ved=0ahUKEwjBgePP_tbXAhUIuRQKHQLrAFwQ6wEIKjAA#v=onepage&q=The%20balanced%20scorecard%20google%20books&f=false | ||
| 902 | _a364 | ||
| 905 | _am | ||
| 942 |
_a1 _2ddc |
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| 999 |
_c1868 _d1868 |
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