000 02905nam a2200337Ia 4500
001 1940
008 230305s2017 xx 000 0 und d
020 _a9781927958810
041 _aeng
245 0 _aReengineering retail
260 _a
_bFigure 1 publishing,
_c2017
300 _a276 p. ; 24 cm
500 _athe future of selling in a post-digital world
520 _a ; Author and internationally renowned consumer futurist, Doug Stephens, paints a bold vision of the future where every aspect of the retail experience as we know it, will be radically transformed. From online to bricks and mortar, the very concept of what stores are, how consumers shop them, and even the core economic model for revenue, will be will be profoundly reinvented; changes sure to affect not only retailers large and small but any business with a stake in the global retail industry. ; ; Since the release of Doug Stephens' first book, The Retail Revival, change in the global retail sector has accelerated beyond even the boldest forecasts. As predicted, online giants like Amazon and Alibaba.com are growing at a dizzying pace. Hundreds of well-known brick and mortar retailers have closed their doors, and brands and retailers across categories are struggling to understand the shifting needs and expectations of a new consumer. ; Picking up where The Retail Revival left off, Reengineering Retail explores the coming revolution in the global retail and consumer goods market, offering sales and marketing executives a roadmap to the future. ; ; Author and internationally renowned consumer futurist, Doug Stephens, paints a bold vision of the future where every aspect of the retail experience as we know it, will be radically transformed. From online to bricks and mortar, the very concept of what stores are, how consumers shop them, and even the core economic model for revenue, will be will be profoundly reinvented; changes sure to affect not only retailers large and small but any business with a stake in the global retail industry. ; ; Infused with real world examples and interviews with industry disruptors, Reengineering Retail illustrates the vast opportunities at play for bold brands and business leaders. Stephens' strategies will provide businesses with the foresight required to move quickly and effectively into the future.
590 _bIncludes bibliographical references (pages 256-268) and index.
630 _aHF COMMERCE
_914
650 _aRetail trade
_96285
650 0 _aConsumer behavior
_9997
650 _aConsumption (Economics)
_99134
650 _aBUSINESS & ECONOMICS / Industries Retailing
_99135
650 0 _aMarketing
_91020
650 0 _aSelling
_9359
650 0 _aBusiness planning
_91415
700 _aStephens, Doug,
_eAuthor
902 _a408
905 _am
912 _a2017-01-01
942 _a1
953 _d2017-11-27 14:53:25
999 _c1880
_d1880