| 000 | 01272nam a2200289 a 4500 | ||
|---|---|---|---|
| 001 | 991031320799706706 | ||
| 005 | 20240730091713.0 | ||
| 008 | 101204s2010 xxuab b 001 0deng c | ||
| 020 | _a9781542852920 | ||
| 035 | _a(ES-BaCBU).b4842321x | ||
| 035 | _a(OCoLC)805098346 | ||
| 040 | _cTBS | ||
| 041 | _aeng | ||
| 050 |
_aHD30.28 _b.G484 2010 |
||
| 100 |
_aGhemawat, Pankaj _95700 _eauthor |
||
| 245 | 1 | 0 |
_aStrategy and the business landscape _c/ Pankaj Ghemawat |
| 250 | _aFourth edition. | ||
| 260 |
_aBoston, MA : _bGhemawat Publishing, _c2017. |
||
| 300 |
_ax, 182 pages : _billustrations, charts, graphs (black and white) ; _c23 cm. |
||
| 504 | _aBibliography and index. | ||
| 520 | _aAn introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is rigorous in its research base, pragmatic in its focus, and concise. This fourth edition includes chapters on competitive dynamics (with Bruno Cassiman), corporate strategy (with Jan Rivkin), and more. It combines academic thinking with examples and insights drawn from consulting. | ||
| 526 | _aM1 Strategic Management | ||
| 650 | 0 | 0 |
_aStrategic planning _93573 |
| 650 | 0 | 0 |
_aCompetition _91642 |
| 650 | 0 | 0 |
_aIndustrial management _920469 |
| 942 | _2lcc | ||
| 999 |
_c1935 _d1935 |
||