| 000 | 01372nam a2200433Ia 4500 | ||
|---|---|---|---|
| 001 | 2076 | ||
| 008 | 230305s2017 xx 000 0 und d | ||
| 020 | _a9781138191709 | ||
| 041 | _aeng | ||
| 245 | 0 | _aDigital marketing excellence | |
| 250 | _a5ª ed | ||
| 260 |
_a _bRoutledge, _c2017 |
||
| 300 | _axxix + 660p.; 25cm | ||
| 500 | _aplanning, optimizing and integrating online marketing | ||
| 505 | _aContiene glosario e índice. | ||
| 590 | _bVista previa disponible en Google Books (ver enlace) | ||
| 630 | 0 |
_aMarketing _xAdvertising _91084 |
|
| 650 | _aMarketing | ||
| 650 | 0 |
_aInternet marketing _91133 |
|
| 650 |
_a digital _95074 |
||
| 650 |
_a Producto _9240 |
||
| 650 |
_a Precio _9857 |
||
| 650 |
_a Promoción _9858 |
||
| 650 |
_a Cliente _921021 |
||
| 650 |
_a Red social _99590 |
||
| 650 |
_a Internet _91225 |
||
| 650 |
_a Venta _920524 |
||
| 650 |
_a CRM _91036 |
||
| 650 | 0 |
_aInternet marketing _xPlanning _99613 |
|
| 700 |
_aSmith, PR, _eAuthor |
||
| 700 |
_aChaffey, Dave, _eAuthor |
||
| 856 | _uhttps://books.google.es/books?id=gsyRDgAAQBAJ&printsec=frontcover&dq=digital+marketing+excellence&hl=es&sa=X&ved=0ahUKEwilqfitq7LaAhXCPhQKHedNB0YQ6AEIJzAA#v=onepage&q=digital%20marketing%20excellence&f=false | ||
| 902 | _a101 | ||
| 905 | _am | ||
| 912 | _a2017-01-01 | ||
| 942 | _a1 | ||
| 953 | _d2018-04-11 15:35:32 | ||
| 999 |
_c2015 _d2015 |
||