000 03417nam a2200409Ia 4500
001 2432
008 230305s2013 xx 000 0 und d
020 _a9781847946249
043 _aen_UK
041 _aeng
245 4 _aThe power of habit
260 _a
_bRandom House,
_c2013
300 _axx, 371 p. : ill. ; 25 cm.
500 _awhy we do what we do and how to change
505 _aPrologue: The habit cure --
_rThe habit loop: How habits work ----
_rThe craving brain: How to create new habits ----
_rThe golden rule of habit change: Why transformation occurs ----
_rKeystone habits, or The ballad of Paul O'Neill: Which habits matter most ----
_rStarbucks and the habit of success: When willpower becomes automatic ----
_rThe power of a crisis: How leaders create habits through accident and design ----
_rHow Target knows what you want before you do: When companies predict (and manipulate) habits ----
_rSaddleback Church and the Montgomery Bus Boycott: How movements happen ----
_rThe neurology of free will : Are we responsible for our habits? ----
_rAppendix: A reader's guide to using these ideas.--
520 _aIn The Power of Habit, award-winning New York Times business reporter Charles Duhigg takes us to the thrilling edge of scientific discoveries that explain why habits exist and how they can be changed. With penetrating intelligence and an ability to distill vast amounts of information into engrossing narratives, Duhigg brings to life a whole new understanding of human nature and its potential for transformation. ; ; Along the way we learn why some people and companies struggle to change, despite years of trying, while others seem to remake themselves overnight. We visit laboratories where neuroscientists explore how habits work and where, exactly, they reside in our brains. We discover how the right habits were crucial to the success of Olympic swimmer Michael Phelps, Starbucks CEO Howard Schultz, and civil-rights hero Martin Luther King, Jr. We go inside Procter & Gamble, Target superstores, Rick Warren's Saddleback Church, NFL locker rooms, and the nation's largest hospitals and see how implementing so-called keystone habits can earn billions and mean the difference between failure and success, life and death. ; ; At its core, The Power of Habit contains an exhilarating argument: The key to exercising regularly, losing weight, raising exceptional children, becoming more productive, building revolutionary companies and social movements, and achieving success is understanding how habits work. ; ; Habits aren't destiny. As Charles Duhigg shows, by harnessing this new science, we can transform our businesses, our communities, and our lives.
590 _bIncludes bibliographical references (pages [293]-353) and index.
630 _aBF PSYCHOLOGY
_97
650 _aHabit
_910710
650 _aHabit breaking
_910711
650 _aAdaptation
_910712
650 _a Psychological
_x Popular Works
_910713
650 0 _aPsychology
_xChange
_910714
650 _aBehavior Works
_910715
650 _aMental Processes Works
_910716
650 _aHabit Social aspects
_910717
650 _aOrganizational Innovation Works
_910718
650 _aHabits Works
_910719
650 _a
_912
700 _aDuhigg, Charles
_eAuthor
_910720
902 _a500
905 _am
912 _a2013-01-01
942 _a1
953 _d2019-02-06 18:00:54
999 _c2338
_d2338