000			02145nam a2200265Ia 4500
001			2944
008			230305s2012 xx 000 0 und d
020			_a9780135124581
040			_cTBS
041			_aeng
043			_aen_UK
050			_aTX911.2 _b.F455 2012
100			_aFenich, George G. _922150 _eauthor
245		0	_aMeetings, expositions, events, and conventions _b: an introduction to the industry _c/ George G. Fenich.
250			_aThird edition.
260			_aUpper Saddle River, NJ : _bPearson Education, _c2012.
300			_axiv, 338 pages : illustrations, charts, map (black and white) ; 29 cm.
504			_aIncludes bibliographical references and index.
505			_aIntroduction to the meetings, expositions, events, and conventions industry — Meeting, exhibition, event, and convention organizers and sponsors — Destination marketing organizations (DMOs) — Meeting and convention venues — Exhibitions — Service contractors — Destination management companies — Special events management — Planning and producing MEEC gatherings — Food and beverage — Legal issues in the MEEC industry — Technology and the meeting professional — Green meetings and social responsibilities — International aspects in MEEC — Putting it all together.
520			_aThe Meetings, Expositions, Events, and Conventions industry continues to grow and garner increasing attention from the hospitality industry, communities, and college faculty.With a broad view of the industry, this book moves beyond just one segment to include all aspects related to the MEEC industry. Developed as a collaborative work, the text features contributions from some of the best and most notable practitioners and educators in the field. (Using the Delphi method, even the text's topics were selected based on industry input.) Now in its third edition, this revision features over 30 new case studies, the latest statistics and a new chapter devoted to green meetings and social responsibility.
650		0	_aHospitality industry _912955
650		0	_aCongresses and conventions _912578
650		0	_aMeetings _97053
942			_2lcc
999			_c2804 _d2804