000 03235nam a2200325Ia 4500
001 3085
008 230305s2020 xx 000 0 und d
020 _a9783030486280
043 _aen_UK
041 _aeng
245 0 _aMegatrends Defining the Future of Tourism
260 _a
_bSpringer,
_c2020
300 _axv, 191 p.
_bil. col.
_c24 cm.
490 _aAnticipation Science;
_v6
500 _aA Journey Within the Journey in 12 Universal Truths
505 _aIncludes bibliographical references.
_rTOC:--
_rIntroduction: Travel and Tourism: An Industry Is Born in Four Milestones--
_rTravel and Tourism Universal Truth: Why Do We Travel?--
_rMegatrends, Macro-Trends, Trends and Fads: Jargon Explained--
_rThe Technological Revolution Impacting on Travel Tourism and Hospitality Industry--
_rUpside-Down Pyramids: A Demographic Revolution Unfolded--
_rClimate Change and Its Impact on TT&H Industry--
_rGlobalisation: A Megatrend on Its Last Legs?--
_rDe-Globalisation: A Newly Born Megatrend--
_rConclusions and Envisioning Exercise--
520 _aThis book identifies and describes five megatrends that will define the landscape of the Travel, Tourism & Hospitality industry, with a particular focus on the European context. Humans began travelling on the same day that Homo Sapiens first realized he could walk upright. No boundaries, mountains or cliffs have managed to stop or diminish our insatiable desire to find out what lies beyond the visible horizon. Tourism has enjoyed virtually uninterrupted growth for the past several decades, and the sector has now become the third-largest source of export revenue, after chemicals and fuel, and ahead of the automotive and food sectors. And yet, in its current globalised format, it is exposed to sudden shocks that can swiftly shake up the status quo accelerating the deployment of some megatrends here described. We have all witnessed the Covid-19 pandemic and its devastating consequences for the industry. ; While the number of international tourism arrivals to Europe has soared to over 700 million a year, at the same time we are experiencing a period of deep transformation. Bauman couldn't have been more accurate or insightful when he coined the word 'liquid' in this regard. As an exquisite expression of a civilized, rich and discerning first-world society, travel and tourism are now changing shape and meaning, requiring our business models to adapt. What are the megatrends that will dictate the future shape of our industry's landscape? Who is the new tourist, if there is one, and what is she looking for? Is the new post-technological era transforming the depth and the very essence of travelling? This book offers a number of visionary insights, as well as operational takeaways.
630 _aCLASS G - GEOGRAPHY, ANTHROPOLOGY, RECREATION
_91117
650 _aTravel
_912362
650 0 _aTourism
_xMarketing
_95624
700 _aBoschetto Doorly, Valentina
_eAutor
_912965
856 _uhttps://link.springer.com/book/10.1007/978-3-030-48626-6
902 _a1555
905 _am
911 _ahttps://biblioteca.tbs-education.es/portadas/9783030486280.jpg
912 _a2020-01-01
942 _a1
953 _d2021-09-07 11:38:47
999 _c2941
_d2941