000 02193nam a22002535i 4500
001 21688803
005 20240319104119.0
008 200824s2020 nyu 000 0 eng
010 _a 2020944813
020 _a9781944855369
040 _aDLC
_beng
_erda
_cDLC
042 _apcc
050 _aHM1231
100 1 _aBernays, Edward,
_d1891-
_eauthor.
245 1 0 _aPropaganda
_b: a master spin doctor convinces the world that dogshit tastes better than candy
_c/ Edward Bernays, William Dean Garner.
250 _a2021 platinum edition.
264 1 _aNew York City :
_bAdagio,
_c2020.
300 _a viii, 115 pages ; 23 cm
520 _aEdward Bernays was a brilliant manipulator who taught his techniques to hundreds of force-multipliers who, in turn, unleashed the insidious practices on the world. This current volume has been revamped in a number of ways: lightly edited for clarity, subheadings added to improve readability, paragraphs broken up into more managable reads, newly designed interior and cover. Our current volume is a remake of Bernays' original book. Our version does not include commentary on Bernays' thoughts or ideas, nor is it meant to. We have preserved this man's brilliant, if not twisted, thoughts on how to manage an entire population of subservient people, using a few provocative words and phrases that crawl under the skin of our easily programmed minds. Our hope is that this updated version of a masterpiece will be read, studied and shared by a new generation of students and casual readers. Please form your own thoughts, opinions, beliefs and hypotheses. Beyond this, our wish for you is that you use this new-found information to do some good in this world. Bernays thrust this material into our faces nearly a hundred years ago and flaunted his power over our subconscious mind. It is now our duty and responsibility to understand his methods so we may protest, if not counter entirely, any attempt to control our beautiful minds. Knowledge isn't just power. Applied correctly, it all but guarantees victory in any arena.
650 0 _aPropaganda
_98712
700 1 _aGarner, William Dean,
_d1959-
_eeditor.
942 _2lcc
999 _c3842
_d3842
041 _aEnglish