| 000 | 02678nam a22003377i 4500 | ||
|---|---|---|---|
| 001 | a38673843 | ||
| 003 | SIRSI | ||
| 005 | 20240625155342.0 | ||
| 006 | m o d | ||
| 007 | cr cnu|||unuuu | ||
| 008 | 220802s2022 maua o 001 0 eng d | ||
| 020 | _a9780760376522 | ||
| 035 | _a(OCoLC)1338150578 | ||
| 037 |
_a9780760376522 _bO'Reilly Media |
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| 040 |
_aORMDA _beng _erda _epn _cORMDA _dUtOrBLW |
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| 049 | _aUPMM | ||
| 050 | 4 | _aNC1002.L63 | |
| 100 | 1 |
_aBokhua, George, _eauthor. _4http://id.loc.gov/vocabulary/relators/aut |
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| 245 | 1 | 0 |
_aPrinciples of logo design _b: a practical guide to creating effective signs, symbols, and icons _c/ by George Bokhua. |
| 250 | _a[First edition]. | ||
| 264 | 1 |
_aBeverly, MA : _bRockport Publishers, _c2022. |
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| 300 |
_a224 pages TO BE CONFIRMED _billustrations |
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| 500 | _aIncludes index. | ||
| 505 | _aHow to apply a strong, simple, and minimal design aesthetic to logo design — Why gridding is important, and understanding the golden ratio and when to use it — How to sketch and refine logos through tracing, then grid and execute a mark in Adobe Illustrator — Fine-tuning techniques to ensure visual integrity, | ||
| 520 | _aLearn to design simple, powerful, and timeless logos. *Winner of the 2022 American Graphic Design Award for Book Design from Graphic Design USA* When you think of a brand, often the first thing that comes to mind is the logo, the visual representation of that product, place, thing, or business. The power of simplicity for these marks can never be underestimated—a logo that comprises simple shapes can communicate a stronger message than a complex one, leaving a lasting impression in a viewer’s mind. In Principles of Logo Design, noted logo designer George Bokhua shares his process for creating logotypes that will stand the test of time. Applying the enduring principles of classic texts on grid systems by Josef Muller-Brockmann and on form and design by Wucius Wong, Bokhua elaborates on his popular online classes, demonstrating in detail how to maximize communicationwith minimal information to create logos using, simple, monochromatic shapes. Knowing how to design a great logo is a core skill for any graphic designer. Principles of Logo Design helps designers at all levels of skill and experience conceive, develop, and create logos that are not only pleasing to the eye but evoke a sense of perfection. | ||
| 600 | _2 | ||
| 650 | 0 |
_aLogos (Symbols) _xDesign. _0http://id.loc.gov/authorities/subjects/sh2010100132 |
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| 650 | 0 |
_aGraphic design _923734 |
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| 650 | 0 |
_aBranding (Marketing) _96284 |
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| 942 | _2lcc | ||
| 999 |
_c4226 _d4226 |
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