000			03146cam a22003015i 4500
001			10360247
005			20250206125257.0
006			m d
007			cr n
008			200401s2020 gw | o |||| 0|eng d
020			_a9783030364281
024			_a10.1007/978-3-030-36426-7 _2doi
040			_ctbs
041			_aeng
050		4	_aHD57.7 C69 _bB87 2020
100			_aCox, Marc _924656 _eauthor
245	1	4	_aThe business case for love _b: how companies get bragged about today _c/ Marc Cox.
260			_aCham, Switzerland : _bSpringer International Publishing : Imprint: Palgrave Macmillan, _c2020.
300			_a169 pages ; 24 cm.
505	0		_aIntroduction — part 1. How to kill the company spirit —Leadership in the dock —The backlash: the establishment gets a bloody nose — "But i have an MBA!" — Fool's gold — part 2. Falling in love — Becoming bragged about — Love is in the air — Love is still in the air — The 'love' grid — The company spirit — part 3. Staying in love — How the boss can be loved — Sharing the love — Creating your own love story — Appendix. Some love stories.
520			_aLove it? Hate it? Or, just don't care? How we feel about something dramatically affects how we interact with it. When we feel, we care. When we care, things happen. Companies that are thriving, not just surviving, are much more than a set of ruthlessly efficient and mechanistic processes - they are a social system operated by people for people. The quality of relationships, both inside and outside the organization is a far more important driver of sustainable success or failure than the quality of its control systems. The head is important, but it is the heart that matters most. If you want your customers to be brand ambassadors and your employees to brag about you to their friends, you need them to not just think you're great - you need them to feel you're great. You need them to love you - and for that, you need them to feel that you love them. For over a decade Marc Cox has been helping companies whose toxic cultures, miserable employees, and angry customers have all but destroyed them to rebuild their company spirit, discover the business case for love and build an organization that is wonderful to work for, brilliant to do business with and has the mindset of creating memorable employee and customer experiences. Underpinned by fresh insights and perspectives, robustly tested and refined by the real world experience of working with a wide range of companies and over 2,000 senior executives drawn from all parts of the world, and filled with fascinating and illustrative "love stories" the book will help you to make the business case for love. It will help you to find a more rewarding and invigorating way of working - both emotionally and financially. In short, it shows what happens when the love is put back into business.
650		0	_aLeadership _92600
650		0	_aMotivation research (Marketing) _97225
650		0	_aEmployees _xCoaching of _910908
650		0	_aEmployee health promotion _924657
650		0	_aBusiness _94291
942			_2lcc
999			_c4491 _d4491