000			01648cam a2200349 a 4500
001			991105957022706196
005			20250321174209.0
008			020327s2002 enka b 001 0 eng d
010			_a2002277706
015			_aGBA1-U8307
020			_a9780470842270
035			_a(UTL)5223380-01utoronto_inst
035			_a(SIRSI)5223380
035			_a(OCoLC)59381557
040			_aUKM _cUKM _dDLC
041			_aeng
042			_alccopycat
050	0	0	_aHD30.3 _b.A395 2002
100			_aAllan, Julie _q(Julie Stephanie) _924982 _eauthor
245	1	4	_aThe power of the tale _b: using narratives for organisational success _c/ Julie Allan and Gerard Fairtlough and Barbara Heinzen.
260			_aChichester ; _aNew York, NY : _bWiley, _c2002.
300			_axiii, 306 pages : _billustrations ; _c24 cm.
504			_aIncludes bibliographical references and indexes.
520			_aStory-telling is one of the best ways for individuals, groups, organizations and societies to learn. Skill in story-telling and in other narrative activities allows us to understand complexity, live with uncertainty, communicate well and increase personal and organizational effectiveness. As organizations move away from old-fashioned command and control, they will increasingly need the bonds of shared stories, which create shared language, shared visions and shared values.
650		0	_aCommunication in management _92095
650		0	_aCommunication in organizations _9428
650		0	_aCorporate culture _95314
650		0	_aStorytelling _98216
700			_aFairtlough, Gerard _924983 _eauthor
700			_aHeinzen, Barbara _924984 _eauthor
942			_2lcc
999			_c4562 _d4562