000			02704nam a2200385 i 4500
001			ssj0001083062
003			WaSeSS
005			20250618094220.0
006			m d
007			cr n
008			121128s2013 maua s 001 0 eng d
010			_a 2012045970
020			_a9781422189856
040			_aDLC _beng _cDLC _dDLC _dWaSeSS
041			_aeng
042			_apcc
050	0	0	_aHD53 _b.H394 2013
245	0	0	_aHBR's 10 must reads on innovation
246			_aHBR's ten must reads on innovation
246			_aOn innnovation
246			_aHarvard Business Review's 10 must reads on innovation
246			_aHarvard business review. Selections.
260			_aBoston, Massachusetts : _bHarvard Business Review Press, _c2013.
300			_av, 179 pages : _billustrations ; _c21 cm.
490			_aHBR's 10 must reads series
500			_aIncludes index.
505			_aThe innovation catalysts / Roger L. Martin — Stop the innovation wars / Vijay Govindarajam and Chris Trimble — How GE in disrupting itself / Jeffrey R. Immelt, Vijay Govindarajam and Chris Trimble — The customer-centered innovation map / Lance A. Bettencourt and Anthony W. Ulwick — Is it real? Can we win? Is it worth doing? / George S. Day — Six myths of product development / Stefan Thomke and Donald Reinertsen — Innovation: the classic traps / Rosabeth Moss Kanter — Discovery-driven planning / Rita Gunther McGrath and Ian C. MacMillan — The discipline of innovation / Peter F. Drucker — Innovation killers / Clayton M. Christensen, Stephen P. Kaufman, and Willy C. Shih.
520			_aTo innovate profitably, you need more than just creativity. Do you have what it takes? If you read nothing else on inspiring and executing innovation, read these 10 articles. We’ve combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you innovate effectively. Leading experts such as Clayton Christensen, Peter Drucker, and Rosabeth Moss Kanter provide the insights and advice you need to: Decide which ideas are worth pursuing; Innovate through the front lines―not just from the top; Adapt innovations from the developing world to wealthier markets; Tweak new ventures along the way using discovery-driven planning; Tailor your efforts to meet customers’ most pressing needs; Avoid classic pitfalls such as stifling innovation with rigid processes.
650		0	_aCreative ability in business _94129
650		0	_aCreative thinking _97027
650		0	_aDiffusion of innovations _xManagement _925507
650		0	_aTechnological innovations _xManagement _92562
650		0	_aNew products _98236
942			_2lcc
999			_c4764 _d4764