000 02063nam a22002297a 4500
008 250625b |||||||| |||| 00| 0 eng d
020 _a9789063696207
040 _ctbs
041 _aeng
050 _aHD58.8 .I56 2021
100 _aToma, Dan
_925554
_eauthor
245 _aInnovation accounting
_b: a practical guide for measuring your innovation ecosystem's performance
_c/ Dan Toma, Esther Gons.
260 _aAmsterdam, The Netherlands :
_bBIS Publishers,
_c2021.
300 _a310 pages :
_billustrations (color) ;
_c19 cm.
504 _aIncludes bibliographical references and index.
520 _aWhen a company is committed to growing through innovation - not just exploiting the existing business models - standard accounting documents offer insufficient and, oftentimes irrelevant data. Innovation Accounting is a practical guide for these companies to help them measure and track innovation. Most established organizations have understood the need to innovate and become more digital, however the management tools available to leaders seeking to understand the investments in innovation are lacking. Financial accounting in particular is difficult to use in the context of (digital) innovation. Therefore a new complementary system for measuring and tracking innovation is needed. The book provides tools, frameworks, templates, and visualizations that can be easily understood and applied. These can all be used by executives looking for a new way of measuring corporate performance in a world where accounting-recognized assets are becoming commodities, by investors seeking better ways of looking at a company's growth potential, and by managers who need to valuate innovation product teams using more than just financial indicators. Innovation Accounting is an essential go-to book for anyone that wants to measure their company's innovation ecosystem.
650 0 _aOrganizational change
_92599
650 0 _aPerformance
_xManagement
_96129
650 0 _aIndustrial management
_920469
700 _aGons, Esther
_925555
_eauthor
942 _2lcc
999 _c4786
_d4786