000			03069nam a2200361 i 4500
001			991107200569306196
005			20250625125937.0
006			m o d |
007			cr#cnu||||||||
008			201117s2021 mau o 001 0 eng d
020			_a9781633699885
035			_a(CKB)4100000011502277
035			_a(MiAaPQ)EBC6020875
035			_a(Au-PeEL)EBL6020875
035			_a(OCoLC)1202467538
035			_a(CaSebORM)9781633699892
035			_a(Perlego)1351476
035			_a(EXLCZ)994100000011502277
040			_aMiAaPQ _beng _erda _epn _cMiAaPQ _dMiAaPQ
041			_aeng
050		4	_aHD30.28 _b.H377 2021
245	0	0	_aHBR's 10 must reads on platforms and ecosystems.
246			_aHarvard Busines Review's ten must reads on platforms and ecosystems
260			_aBoston, MA : _bHarvard Business Review Press, _c2021.
300			_a180 pages ; _c21 cm.
490			_aHBR's 10 Must Reads
500			_aIncludes index.
520	8		_aCompetition is moving beyond industry to ecosystem. Are you ready? In the shift from pipeline to platform, value is no longer created by your company's product or process alone--it's created through interactions. And the strategy you used to become an industry leader won't help you compete in an evolving and complex ecosystem. If you read nothing else on platforms and ecosystems, read these 10 articles by experts in the field. We've combed through hundreds of articles in the Harvard Business Review archive and selected the most important ones to help you address classic challenges such as navigating the shift from controlling resources to orchestrating them, redefining value, thwarting competitive threats, and adapting your strategy. This book will inspire you to: * Manage network effects and inspire users to attract more users * Understand the myriad dynamics at play in a platform business * Decide whether to be a chief architect or a complementor in your ecosystem * Consider which of your company's existing products and services can be turned into platforms * Shift from managing products to managing interactions * Collaborate with other firms in an ecosystem that spans sectors * Learn to allocate--and reallocate--resources as conditions change HBR's 10 Must Reads paperback series is the definitive collection of books for new and experienced leaders alike. Leaders looking for the inspiration that big ideas provide, both to accelerate their own growth and that of their companies, should look no further. HBR's 10 Must Reads series focuses on the core topics that every ambitious manager needs to know: leadership, strategy, change, managing people, and managing yourself. Harvard Business Review has sorted through hundreds of articles and selected only the most essential reading on each topic. Each title includes timeless advice that will be relevant regardless of an ever?changing business environment.
588			_aDescription based on print version record.
650		0	_aStrategic planning _93573
650		0	_aInternet marketing _91133
942			_2lcc
999			_c4793 _d4793