000			01965cam a2200337 i 4500
001			ssj0001939295
003			WaSeSS
005			20251023145805.0
006			m d
007			cr n
008			171107s2018 maua s 001 0 eng d
010			_a 2017048270
020			_a9781633694286
040			_aMH/DLC _beng _cMH _dDLC _dWaSeSS
041			_aeng
042			_apcc
050	0	0	_aHD30.215 _b.H37 2018
245	0	0	_aHBR guide to data analytics basics for managers.
260			_aBoston, MA : _bHarvard Business Review Press, _c2018.
300			_ax, 231 pages : _billustrations ; _c23 cm
490			_aHarvard Business Review guides
500			_aIncludes index.
520			_aDon't let a fear of numbers hold you back. Today's business environment brings with it an onslaught of data, but leaving the analysis to others in your company just won't cut it. Now more than ever, managers must know how to tease insight from data--to understand where it comes from, make sense of the numbers, and use those findings to inform their toughest decisions. But how do you get started? Whether you're working with data experts or running your own tests, you'll find answers in the HBR Guide to Data Analytics Basics for Managers. This book describes a three-step process to get the information you need, study the data, and communicate your findings to others. You'll learn how to: Identify the metrics you need to measure; Formulate hypotheses and test against them; Ask the right questions of your data experts; Understand statistical terms and concepts; Create effective charts and visualizations; Avoid common mistakes.
650		0	_aManagement _xStatistical methods _93042
650		0	_aQuantitative research _922003
650		0	_aDecision making _xStatistical methods _910045
650		0	_aDecision support systems _926284
650		0	_aInformation visualization _99123
710			_aHarvard Business Review Press (Firm) _925086
942			_2lcc
999			_c5093 _d5093