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022 _a1096-4762
022 _a1520-6874
040 _aTBS
_bEN
_cTBS
041 _aeng
100 _aDe Mattos, Claudio
_927053
_eauthor
245 _aNegotiating alliances in emerging markets – do partners' contributions matter?
_c/ Claudio De Mattos, Stuart Sanderson, Pervez Ghauri.
260 _bThunderbird International Business Review,
_c2002.
300 _a701-728 pages.
362 _aThunderbird international business review, 2002-11, Vol.44 (6), p.701-728
520 _aThis article explores a “tool” that may be used for the informal phase of negotiations of alliances in emerging markets. Four different partner perspectives of the partners of an alliance are analyzed: how the foreign investor views his own contributions to the venture, how the foreign investor views the local partner's contributions, how the local partner views his own contributions, and how the local partner views the contributions of the proposed foreign investor. Three categories of differences in perception are identified. These four perspectives and three categories are discussed using the appropriate research findings from relevant literature. The article discusses the implications for business negotiations of the identified perceptual conflicts for international business practitioners, researchers, and policy makers.
630 0 _aMSc International Business
_926977
650 0 _aStrategic alliances (Business)
_95414
650 0 _aEmerging Markets/Globalization
_927045
650 0 _aGlobalization
_xEconomic aspects
_97253
650 0 _aForeign economic relations
_927054
700 _aSanderson, Stuart
_927055
_eauthor
700 _aGhauri, Pervez N.
_d1948-
_921139
_eauthor
856 _uhttps://research-ebsco-com.hub.tbs-education.fr/c/q5dvh4/viewer/pdf/wpxhq256tr
942 _2lcc
999 _c5227
_d5227