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022 _a0047-2506
022 _a1478-6990
040 _aTBS
_bEN
_cTBS
041 _aeng
100 _aBrouthers, Keith D.
_927073
_eauthor
245 _aA retrospective on
_b: institutional, cultural and transaction cost influences on entry mode choice and performance
_c/ Keith D. Brouthers.
260 _bJournal of International Business Studies,
_c2013.
300 _a14-22 pages.
362 _aJournal of international business studies, 2013-01, Vol.44 (1), p.14-22
520 _aFor several decades researchers have focused on the entry mode decision because it is critically important for firms expanding abroad. Despite this attention we still lack clear tools to help managers make effective entry decisions. In this paper I review past research exploring transaction cost and institutional perspectives of mode choice, provide a critique of this literature, and generate suggestions to move our knowledge forward. In addition, I review the limited research exploring entry mode performance, and emphasize the importance of examining the normative merits of proposed theoretical models. I hope these suggestions will lead to the development of prescriptive tools for managers to make better entry mode decisions that result in improved firm performance.
630 0 _aMSc International Business
_926977
650 0 _aInternational business enterprises
_xLocation
_xDecision making
_927074
650 0 _aInternational business enterprises
_xManagement
_9498
650 0 _aDecision making
_9339
856 _uhttps://www-jstor-org.hub.tbs-education.fr/stable/pdf/23434099.pdf?refreqid=fastly-default%3A7b22440d6b4edeb59596ab468245101d&ab_segments=&initiator=&acceptTC=1
942 _2lcc
999 _c5229
_d5229