000 02922nam a2200325Ia 4500
001 1621
008 230305s2006 xx 000 0 und d
020 _a9780143036975
043 _aen_UK
041 _aeng
245 0 _aBargaining for advantage
250 _a2ยช ed
260 _a
_bPenguin,
_c2006
300 _axx + 294 p. ; 21 cm
500 _anegotiation strategies for reasonable people
505 _aIncludes bibliographical references and index.
_rTOC:--
_rPART I: The Six Foundations of Effective Negotiation--
_rChapter 1: The First Foundation: Your Bargaining Style--
_rChapter 2: The Second Foundation: Your Goals and Expectations--
_rChapter 3: The Third Foundation: Authoritative Standards and Norms--
_rChapter 4: The Fourth Foundation: Relationships--
_rChapter 5: The Fifth Foundation: The Other Party's Interests--
_rChapter 6: The Sixth Foundation: Leverage--
_rPART II: The Negotiation Process--
_rChapter 7: Step 1: Preparing Your Strategy--
_rChapter 8: Step 2: Exchanging Information--
_rChapter 9: Step 3: Opening and Making Concessions--
_rChapter 10: Step 4: Closing and Gaining Commitment--
_rChapter 11: Bargaining with the Devil Without Losing Your Soul: Ethics in Negotiation--
_rChapter 12: Conclusion: On Becoming an Effective Negotiatior--
_rAppendix A: Bargaining Styles Assessment Tool--
_rAppendix B: Information-Based Bargaining Plan--
520 _aAs director of the world-renowned Wharton Executive Negotiation Workshop, Professor G. Richard Shell has taught thousands of business leaders, lawyers, administrators, and other professionals how to survive and thrive in the sometimes rough-and-tumble world of negotiation. In the third edition of this internationally acclaimed book, he brings to life his systematic, step-by-step approach, built around negotiating effectively as who you are, not who you think you need to be. Shell combines lively stories about world-class negotiators from J. P. Morgan to Mahatma Gandhi with proven bargaining advice based on the latest research into negotiation and neuroscience. This updated edition includes: An easy-to-take 'Negotiation I.Q.' test that reveals your unique strengths as a negotiator; A brand new chapter on reliable moves to use when you are short on bargaining power or stuck at an impasse; Insights on how to succeed when you negotiate online; Research on how gender and cultural differences can derail negotiations, and advice for putting relationships back on track.
630 _aBF PSYCHOLOGY
_97
650 0 _aNegotiation
_963
650 0 _aPersuasion (Psychology)
_94289
650 _a
_912
700 _aShell, Richard G.
_eAuthor
856 _uhttps://books.google.es/books?id=IllKn7ctWhoC&lpg=PP1&dq=bargaining%20for%20advantage&hl=es&pg=PP1#v=onepage&q=bargaining%20for%20advantage&f=false
902 _a554
905 _am
912 _a2006-01-01
942 _a1
953 _d2016-10-19 17:02:10
999 _c708
_d708