Fashion buying and merchandising
Fashion buying and merchandising
- Amazon,
- 199 p. ; 23 cm
from mass-market to luxury retail
Understanding luxury The role of buying-- The role of merchandising-- The role of design-- Marketing the fashion product-- Trend forecasting-- Merchandise planning-- Management of supply chain and source-- Management and distribution of stock-- Supply chain dynamics-- Breaking into a career in buying or merchandising.--
We take you on a journey from concept to runway to rack. We pull back the veil and reveal the complexities and demands of a fashion organization from the view of a buyer or merchandiser. This includes exploration of a buyer's challenging role and the rich, analytical role of a merchandiser.
9781517632946
HD INDUSTRIES. LAND USE. LABOR
Fashion merchandising
Vocational guidance
Clothing and dress
Clothing trade
Marketing
from mass-market to luxury retail
Understanding luxury The role of buying-- The role of merchandising-- The role of design-- Marketing the fashion product-- Trend forecasting-- Merchandise planning-- Management of supply chain and source-- Management and distribution of stock-- Supply chain dynamics-- Breaking into a career in buying or merchandising.--
We take you on a journey from concept to runway to rack. We pull back the veil and reveal the complexities and demands of a fashion organization from the view of a buyer or merchandiser. This includes exploration of a buyer's challenging role and the rich, analytical role of a merchandiser.
9781517632946
HD INDUSTRIES. LAND USE. LABOR
Fashion merchandising
Vocational guidance
Clothing and dress
Clothing trade
Marketing
