Strategy and the business landscape
Ghemawat, Pankaj
Strategy and the business landscape / Pankaj Ghemawat - Fourth edition. - Boston, MA : Ghemawat Publishing, 2017. - x, 182 pages : illustrations, charts, graphs (black and white) ; 23 cm.
Bibliography and index.
An introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is rigorous in its research base, pragmatic in its focus, and concise. This fourth edition includes chapters on competitive dynamics (with Bruno Cassiman), corporate strategy (with Jan Rivkin), and more. It combines academic thinking with examples and insights drawn from consulting.
9781542852920
Strategic planning
Competition
Industrial management
HD30.28 / .G484 2010
Strategy and the business landscape / Pankaj Ghemawat - Fourth edition. - Boston, MA : Ghemawat Publishing, 2017. - x, 182 pages : illustrations, charts, graphs (black and white) ; 23 cm.
Bibliography and index.
An introductory strategy textbook that adopts a value-focused, firm-centered perspective on strategy. The book is rigorous in its research base, pragmatic in its focus, and concise. This fourth edition includes chapters on competitive dynamics (with Bruno Cassiman), corporate strategy (with Jan Rivkin), and more. It combines academic thinking with examples and insights drawn from consulting.
9781542852920
Strategic planning
Competition
Industrial management
HD30.28 / .G484 2010
