Digital marketing all-in-one for dummies
Diamond, Stephanie,
Digital marketing all-in-one for dummies / by Stephanie Diamond. - 1 online resource : illustrations - For dummies . - For dummies. .
Includes bibliographical references and index.
Access restricted to authorized users and institutions.
Unlock the value in online marketing A well-executed digital marketing plan is a proven component of success in business, and Digital Marketing All-In-One For Dummies covers everything you need to build and implement a winning plan. Whether you're a novice in the online space or an expert marketer looking to improve your digital ROI, this book has easy-to-absorb tips and insights that will turn online prospects into loyal customers. This book compresses the essential information on 8 topics, so you have all the information you need and none of what you don't. You'll learn social media marketing, marketing to millennials, account-based marketing, influencer marketing, content marketing strategies, and more! -Use targeted, measurable marketing strategies to promote brands and products -Increase brand awareness, customer acquisitions, and audience engagement -Measure what your online traffic is worth and improve ROI on digital marketing -Develop a solid digital marketing plan and put it to work for your brand From SEO and SEM to brand awareness and why you need it, Digital Marketing All-In-One For Dummies will help you level up your digital marketing game and avoid the common mistakes that might be holding your business back.
9781119560258 111956025X 9781119560241 1119560241
758017AD-8183-45C3-987B-37F66431442B OverDrive, Inc. http://www.overdrive.com
B3 DM Paid & Social Advertising (BiM)
Internet marketing.
Internet marketing
HF5415.1265 / .D53 2019
Digital marketing all-in-one for dummies / by Stephanie Diamond. - 1 online resource : illustrations - For dummies . - For dummies. .
Includes bibliographical references and index.
Access restricted to authorized users and institutions.
Unlock the value in online marketing A well-executed digital marketing plan is a proven component of success in business, and Digital Marketing All-In-One For Dummies covers everything you need to build and implement a winning plan. Whether you're a novice in the online space or an expert marketer looking to improve your digital ROI, this book has easy-to-absorb tips and insights that will turn online prospects into loyal customers. This book compresses the essential information on 8 topics, so you have all the information you need and none of what you don't. You'll learn social media marketing, marketing to millennials, account-based marketing, influencer marketing, content marketing strategies, and more! -Use targeted, measurable marketing strategies to promote brands and products -Increase brand awareness, customer acquisitions, and audience engagement -Measure what your online traffic is worth and improve ROI on digital marketing -Develop a solid digital marketing plan and put it to work for your brand From SEO and SEM to brand awareness and why you need it, Digital Marketing All-In-One For Dummies will help you level up your digital marketing game and avoid the common mistakes that might be holding your business back.
9781119560258 111956025X 9781119560241 1119560241
758017AD-8183-45C3-987B-37F66431442B OverDrive, Inc. http://www.overdrive.com
B3 DM Paid & Social Advertising (BiM)
Internet marketing.
Internet marketing
HF5415.1265 / .D53 2019
