MARC details
| 000 -CABECERA |
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| campo de control de longitud fija |
03417nam a2200325Ia 4500 |
| 001 - NÚMERO DE CONTROL |
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| campo de control |
1548 |
| 008 - DATOS DE LONGITUD FIJA--INFORMACIÓN GENERAL |
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| campo de control de longitud fija |
230305s2007 xx 000 0 und d |
| 020 ## - NÚMERO INTERNACIONAL ESTÁNDAR DEL LIBRO |
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| Número Internacional Estándar del Libro |
9780743294621 |
| 041 ## - CÓDIGO DE LENGUA |
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| Código de lengua del texto/banda sonora o título independiente |
eng |
| 245 #4 - MENCIÓN DE TÍTULO |
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| Título |
The emerging markets century |
| 260 ## - PUBLICACIÓN, DISTRIBUCIÓN, ETC. |
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| Lugar de publicación, distribución, etc. |
|
| Nombre del editor, distribuidor, etc. |
Free Press, |
| Fecha de publicación, distribución, etc. |
2007 |
| 300 ## - DESCRIPCIÓN FÍSICA |
|---|
| Extensión |
374 p. ; 23 cm |
| 490 ## - MENCIÓN DE SERIE |
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| Mención de serie |
Business & Economics |
| 500 ## - NOTA GENERAL |
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| Nota general |
how a new breed of world-class companies is overtaking the world |
| 505 ## - NOTA DE CONTENIDO CON FORMATO |
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| Nota de contenido con formato |
Introduction : the emergence of emerging markets |
| Mención de responsabilidad |
pt. I. Globalization has no borders-- |
| -- |
1. Who's next? : how emerging multinationals you've never heard of could eat your lunch, take you job, or possibly be your next business partner or employer-- |
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2. Against the odds : the strategies that propelled twenty-five emerging multinationals into world-class corporations-- |
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pt. II. The new breed : twenty-five world-class emerging multinationals-- |
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3. From under the radar screen : building emerging global brands : Samsung and Concha y Toro are setting new trends-- |
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4. Other roads to brand leadership : buy it or it may drop in your lap : Lenovo buys IBM ThinkPad, Haier tries to by Maytag, and Corona Beer has its accidental iconic brand-- |
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5. China's largest exporters-- are Taiwanese : building a global presence behind a veil of anonymity : Hon Hai and Yue Yuen make your computers, cell phones, and shoes-- |
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6. From imitators to innovators : Taiwan's TSMC and High Tech Computer win by reinventing industries and products-- |
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7. You next global employer? : Hyundai and CEMEX want to be close to their customers everywhere-- |
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8. Turning the outsourcing model upside down : Brazilian plane maker Embraer stays in the driver's seat with suppliers in the developed world-- |
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9. Commodity producers that redefined their industries : Aracruz, CVRD, and POSCO defied conventional wisdom-- and the odds-- |
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10. Alternative energy producers : South Africa's Sasol makes oil out of coal and gas, Brazil's cars use biofuels, and Argentina's Tenaris makes pipes seamless enough to be used deep under the ocean or in Arctic climates-- |
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11. The revolution in cheap brainpower : India's Infosys and Ranbaxy transform the worlds of software design and generics-- |
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12. New global media stars : Mexico's Televisa, India's Bollywood, and Korea's game makers appeal to worldwide audiences-- |
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pt. III. Turning threats into opportunities-- |
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13. A creative response : don't be defensive or stick your head in the sand-- develop new policies and strategies-- |
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pt. IV. An investor's resource-- |
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14. Investing in the emerging markets century : ten rules : a long-time investor looks at pride and prejudice in emerging market investing-- |
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Appendix. Financial profiles of 15 world-class emerging multinationals.-- |
| 590 ## - NOTA LOCAL (RLIN) |
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| Procedencia (VM) [OBSOLETO] |
Includes bibliographical references (pages 359-360) and index. |
| 630 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÍTULO UNIFORME |
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| Título uniforme |
HD INDUSTRIES. LAND USE. LABOR |
| 9 (RLIN) |
37 |
| 650 #0 - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
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| Término de materia o nombre geográfico como elemento de entrada |
International business enterprises |
| Subdivisión general |
Developing countries |
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Case studies |
| 9 (RLIN) |
8070 |
| 650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
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| Término de materia o nombre geográfico como elemento de entrada |
Investments countries |
| 9 (RLIN) |
8071 |
| 650 #0 - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
|---|
| Término de materia o nombre geográfico como elemento de entrada |
Globalization |
| Subdivisión general |
Economic aspects |
| 9 (RLIN) |
7622 |
| 650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
|---|
| Término de materia o nombre geográfico como elemento de entrada |
|
| 9 (RLIN) |
12 |
| 700 ## - ENTRADA AGREGADA--NOMBRE PERSONAL |
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| Nombre de persona |
Agtmael, Antoine van |
| Término indicativo de función/relación |
Author |
| 9 (RLIN) |
8072 |
| 856 ## - LOCALIZACIÓN Y ACCESO ELECTRÓNICOS |
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| Identificador Uniforme del Recurso |
<a href="https://books.google.es/books?id=ha_FxjPoWwgC&pg=PA18&dq=the+emerging+markets+century&hl=ca&sa=X&redir_esc=y#v=onepage&q=the%20emerging%20markets%20century&f=false">https://books.google.es/books?id=ha_FxjPoWwgC&pg=PA18&dq=the+emerging+markets+century&hl=ca&sa=X&redir_esc=y#v=onepage&q=the%20emerging%20markets%20century&f=false</a> |
| 902 ## - ELEMENTOS DE DATOS B LOCAL, LDB (RLIN) |
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| a |
485 |
| 905 ## - ELEMENTOS DE DATOS E LOCAL, LDE (RLIN) |
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| a |
m |
| 912 ## - |
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2007-01-01 |
| 942 ## - ELEMENTOS DE ENTRADA AGREGADA (KOHA) |
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| Código de la institución [OBSOLETO] |
1 |
| 953 ## - |
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2016-09-09 14:33:05 |
