MARC details
000 -CABECERA |
campo de control de longitud fija |
05211nam a2200433Ia 4500 |
001 - NÚMERO DE CONTROL |
campo de control |
2349 |
008 - DATOS DE LONGITUD FIJA--INFORMACIÓN GENERAL |
campo de control de longitud fija |
230305s2018 xx 000 0 und d |
020 ## - NÚMERO INTERNACIONAL ESTÁNDAR DEL LIBRO |
Número Internacional Estándar del Libro |
9781492039594 |
043 ## - CÓDIGO DE ÁREA GEOGRÁFICA |
Código de área geográfica |
en_UK |
041 ## - CÓDIGO DE LENGUA |
Código de lengua del texto/banda sonora o título independiente |
eng |
245 #0 - MENCIÓN DE TÍTULO |
Título |
This is service design methods |
260 ## - PUBLICACIÓN, DISTRIBUCIÓN, ETC. |
Lugar de publicación, distribución, etc. |
|
Nombre del editor, distribuidor, etc. |
O'REILLY MEDIA, |
Fecha de publicación, distribución, etc. |
2018 |
300 ## - DESCRIPCIÓN FÍSICA |
Extensión |
233 p.; 18,5 cm |
500 ## - NOTA GENERAL |
Nota general |
a companion to this is Service design doing |
520 ## - SUMARIO, ETC. |
Sumario, etc. |
In this book, you'll find 54 hands-on descriptions that help you do the key methods used in service design. These methods include instructions, guidelines, and tips-and-tricks for activities within research, ideation, prototyping, and facilitation. This is the print version of the method companion to the book This Is Service Design Doing (#TiSDD). It includes the same content that you can find free on the book website, tisdd.com, but nicely revisualized and presented in a professional bound format. Caveat: While methods are the building blocks of a service design process, owning a pile of bricks does not make you an architect or even a bricklayer. Success in doing service design certainly requires a mastery of these methods. However, you must also be able to combine them into a process that fits the context and needs of your organization and guide people through this new way of working. This book only contains the building blocks-the methods. It doesn't detail how to assemble them into a cohesive design process or how to plan or manage it. Neither does it describe why people should invest in service design nor explain how to bring service design to life in your organization. For all of this (and more), please read This Is Service Design Doing. ; ; Marc Stickdorn is a trainer and consultant for service design thinking from Germany. With a background in strategic management and information systems, he supports organisations to build up knowledge in the field of service design and helps them to sustainably integrate service design into their structures. Marc guest lectures at various business and design schools and co-founded smaply, a software company developing web-based solutions to sustainably implement service design in organisations. Recently, he co-founded ExperienceFellow, a tool to gain genuine customer insights through mobile ethnography. Marc is editor and co-author of the seminal service design book This is Service Design Thinking. Markus Edgar Hormess is a service innovator and organisational consultant from Germany. For years, the qualified scientist has worked in telecommunication, engineering, banking and IT fields, helping companies to innovate complex services while creating business value. He is co-founder and partner of WorkPlayExperience, and award-winning co-initiator of the Global Service Jam - the world's biggest ever service design and design thinking event (so far), as well as two spin-off jams, the Global Sustainability Jam and the Global GovJam. Together with Marc and Adam he is teaching service design at leading universities and business schools - like the MBA program at IE Business School, Madrid, or the School of Architecture and Design in Oslo (AHO). Adam Lawrence is a customer experience consultant, comedian and actor with a background in psychology and the global automotive industry. For years he has used expertise gained in the world of theater, film and storytelling to help organisations understand human needs, become more creative and innovate faster. Adam is co-founder of WorkPlayExperience, a service design company with a uniquely theatrical approach. He is the award-winning co-initiator of the Global Service Jam - the world's biggest ever service design and design thinking event (so far), as well as two spin-off jams, the Global Sustainability Jam and the Global GovJam. Jakob Schneider is an award-winning communication and service designer from Germany. He is partner and creative director of the design agency KD1. Among others, he won a Red Dot Award and the prestigious 'Best of Show' award at the European Design Awards 2011. He guest-lectures service design at design schools, regularly gives talks and workshops on service design. He co-founded both Smaply and ExperienceFellow and is the leading designer of both companies. Jakob is designer, co-editor and co-author of the seminal service design book This is Service Design Thinking. |
590 ## - NOTA LOCAL (RLIN) |
Procedencia (VM) [OBSOLETO] |
Includes bibliographical references and index. |
630 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÍTULO UNIFORME |
Título uniforme |
CLASS H - SOCIAL SCIENCES |
9 (RLIN) |
4381 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Quantitative research. |
650 #0 - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Information visualization |
9 (RLIN) |
9123 |
650 #0 - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Data mining |
9 (RLIN) |
7979 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Research |
9 (RLIN) |
8394 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Interviews |
9 (RLIN) |
10367 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Focus groups |
9 (RLIN) |
10368 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Non-participant observation |
9 (RLIN) |
10369 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Cultural probes |
9 (RLIN) |
10370 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Mobile ethnography |
9 (RLIN) |
10371 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
System maps |
9 (RLIN) |
10372 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Mapping |
9 (RLIN) |
10373 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Research reports |
9 (RLIN) |
10374 |
650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
Término de materia o nombre geográfico como elemento de entrada |
Key insights |
9 (RLIN) |
10375 |
700 ## - ENTRADA AGREGADA--NOMBRE PERSONAL |
Nombre de persona |
Stickdorn, Marc |
Término indicativo de función/relación |
Author |
9 (RLIN) |
8228 |
902 ## - ELEMENTOS DE DATOS B LOCAL, LDB (RLIN) |
a |
371 |
905 ## - ELEMENTOS DE DATOS E LOCAL, LDE (RLIN) |
a |
m |
911 ## - EQUIVALENCIA O REFERENCIA-CRUZADA-NOMBRE DE CONFERENCIA O REUNIÓN/CONGRESO [LOCAL, CANADÁ] |
Nombre de congreso/reunión o jurisdicción como elemento de entrada |
https://biblioteca.tbs-education.es/portadas/9781492039594.jpg |
912 ## - |
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2018-01-01 |
942 ## - ELEMENTOS DE ENTRADA AGREGADA (KOHA) |
Código de la institución [OBSOLETO] |
1 |
953 ## - |
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2018-11-19 17:08:41 |