MARC details
| 000 -CABECERA |
|---|
| campo de control de longitud fija |
03200nam a2200289Ia 4500 |
| 001 - NÚMERO DE CONTROL |
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| campo de control |
2512 |
| 008 - DATOS DE LONGITUD FIJA--INFORMACIÓN GENERAL |
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| campo de control de longitud fija |
230305s2018 xx 000 0 und d |
| 020 ## - NÚMERO INTERNACIONAL ESTÁNDAR DEL LIBRO |
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| Número Internacional Estándar del Libro |
9781633693296 |
| 041 ## - CÓDIGO DE LENGUA |
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| Código de lengua del texto/banda sonora o título independiente |
eng |
| 245 #0 - MENCIÓN DE TÍTULO |
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| Título |
Smart business |
| 260 ## - PUBLICACIÓN, DISTRIBUCIÓN, ETC. |
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| Lugar de publicación, distribución, etc. |
|
| Nombre del editor, distribuidor, etc. |
Harvard Business Review Press, |
| Fecha de publicación, distribución, etc. |
2018 |
| 500 ## - NOTA GENERAL |
|---|
| Nota general |
Alibaba, the future of strategy, and what it means for you |
| 505 ## - NOTA DE CONTENIDO CON FORMATO |
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| Nota de contenido con formato |
Introduction: Open sesame |
| Mención de responsabilidad |
Alibaba: the emergence of a smart business-- |
| -- |
Smart business: the future of strategy-- |
| -- |
Network coordination: how interconnected players change the game-- |
| -- |
Data intelligence: how machine learning makes businesses smart-- |
| -- |
How smart businesses compete: strategic principles-- |
| -- |
Automating decisions: establishing the strategic foundation-- |
| -- |
Customer-to-business: upending the business model-- |
| -- |
Strategic positioning: rethinking value creation-- |
| -- |
How smart businesses run: organizational implications-- |
| -- |
Self-tuning: making strategic processes smarter-- |
| -- |
From managing to enabling: the role of management-- |
| -- |
The future of smart business: what it means for you.-- |
| 520 ## - SUMARIO, ETC. |
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| Sumario, etc. |
Executives already know that the classic approach to strategy--analyze, plan, execute--is losing relevance as the business landscape becomes more interconnected and automated. But they don't yet know what replaces the traditional strategy toolkit. Some executives even think that strategy is dead. According to Ming Zeng, the Chief Strategy Officer of the Alibaba Group, strategy is decidedly not dead, but it is radically changed. He has spent over a decade observing how companies in the Alibaba Group and the firms it does business with are becoming 'smarter,' through interconnected networks that facilitate hundreds of thousands of simultaneous interactions every second and the algorithms that learn from all those interactions to automatically and continually improve the decisions and actions companies take on behalf of serving their customers. Zeng explains how strategy is fundamentally redefined--bearing little resemblance to the principles, practices, and frameworks he learned as a PhD student and then taught as a professor in academic institutions around the world--when companies are 'smart.' Revealing the revolutionary practices that he and his team have adopted at Alibaba to leverage these technological trends, Smart Business provides the new toolkit for formulating and executing strategy. Informed by the cutting-edge practices of Alibaba and other companies around the world, this book builds on the author's previous academic research to put Alibaba's strategies and approaches into a broader context that applies to all businesses, not just internet companies or startups. The result is a book that describes a radical new approach to strategy and shows how companies everywhere can apply it.-- Provided by publisher |
| 630 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÍTULO UNIFORME |
|---|
| Título uniforme |
HD INDUSTRIES. LAND USE. LABOR |
| 9 (RLIN) |
37 |
| 650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
|---|
| Término de materia o nombre geográfico como elemento de entrada |
Alibaba (Firm) |
| 9 (RLIN) |
11060 |
| 650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
|---|
| Término de materia o nombre geográfico como elemento de entrada |
Business planning |
| Subdivisión general |
Technological innovations |
| 9 (RLIN) |
11061 |
| 650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
|---|
| Término de materia o nombre geográfico como elemento de entrada |
Strategic innovations |
| 9 (RLIN) |
11062 |
| 650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
|---|
| Término de materia o nombre geográfico como elemento de entrada |
|
| 9 (RLIN) |
12 |
| 700 ## - ENTRADA AGREGADA--NOMBRE PERSONAL |
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| Nombre de persona |
Zeng, Ming |
| Término indicativo de función/relación |
Author |
| 9 (RLIN) |
11063 |
| 902 ## - ELEMENTOS DE DATOS B LOCAL, LDB (RLIN) |
|---|
| a |
431 |
| 905 ## - ELEMENTOS DE DATOS E LOCAL, LDE (RLIN) |
|---|
| a |
m |
| 912 ## - |
|---|
| -- |
2018-01-01 |
| 942 ## - ELEMENTOS DE ENTRADA AGREGADA (KOHA) |
|---|
| Código de la institución [OBSOLETO] |
1 |
| 953 ## - |
|---|
| -- |
2019-04-12 17:54:02 |
