MARC details
| 000 -CABECERA |
|---|
| campo de control de longitud fija |
03031nam a2200337Ia 4500 |
| 001 - NÚMERO DE CONTROL |
|---|
| campo de control |
318 |
| 008 - DATOS DE LONGITUD FIJA--INFORMACIÓN GENERAL |
|---|
| campo de control de longitud fija |
230305s1999 xx 000 0 und d |
| 020 ## - NÚMERO INTERNACIONAL ESTÁNDAR DEL LIBRO |
|---|
| Número Internacional Estándar del Libro |
9780201604801 |
| 043 ## - CÓDIGO DE ÁREA GEOGRÁFICA |
|---|
| Código de área geográfica |
en_UK |
| 041 ## - CÓDIGO DE LENGUA |
|---|
| Código de lengua del texto/banda sonora o título independiente |
eng |
| 245 #0 - MENCIÓN DE TÍTULO |
|---|
| Título |
E-business |
| 260 ## - PUBLICACIÓN, DISTRIBUCIÓN, ETC. |
|---|
| Lugar de publicación, distribución, etc. |
|
| Nombre del editor, distribuidor, etc. |
Addison-Wesley, |
| Fecha de publicación, distribución, etc. |
1999 |
| 300 ## - DESCRIPCIÓN FÍSICA |
|---|
| Extensión |
xix + 378 p. ; 23 cm |
| 490 ## - MENCIÓN DE SERIE |
|---|
| Mención de serie |
Electronic Commerce/Information Technology |
| 500 ## - NOTA GENERAL |
|---|
| Nota general |
roadmap for success |
| 505 ## - NOTA DE CONTENIDO CON FORMATO |
|---|
| Nota de contenido con formato |
TOC: |
| Mención de responsabilidad |
Chapter one: From e-Commerce to e-Business-- |
| -- |
Chapter two: e-Business trend spotting-- |
| -- |
Chapter three: think e-Business design, not just technology-- |
| -- |
Chapter four: Constructing the e-Business architecture-- |
| -- |
Chapter five: Customer relationship management: integrating processes to build relationships-- |
| -- |
Chapter six: Selling-chain management: transforming sales into interactive order acquisition-- |
| -- |
Chapter seven: Enterprise resource planning: the e-Business backbone-- |
| -- |
Chapter eight: Supply chain management: interenterprise fusion-- |
| -- |
Chapter nine: E-procurement: the next wave of cost reduction-- |
| -- |
Chapter ten: Knowledge-tone applications: the next generation of decision support systems-- |
| -- |
Chapter eleven: Developing the e-business design-- |
| -- |
Chapter twelve: Translating e-business strategy into action-- |
| 520 ## - SUMARIO, ETC. |
|---|
| Sumario, etc. |
What makes companies like Federal Express and Charles Schwab so successful in the new world of electronic business, while equally capable companies flounder? Tomorrow's winners have re-architected themselves to leverage e-business technologies, processes, and culture -- and to overcome the obstacles that stand in their way. You can do it too, and e-Business: Roadmap for Success shows you how, one step at a time. This book explains why so many companies are 'in denial' about electronic business -- and how you can break through to make real change. Learn how to place technology at the heart of business strategy where it belongs. Walk step-by-step through defining the key issues facing your company, and discover practical ways to re-create your business structures and technical architectures for maximum flexibility, scalability, and responsiveness. Use outsourcing in new, more sophisticated ways -- with the goal of delighting customers, not simply cutting costs, e-Business: Roadmap for Success is grounded in detailed case studies and the authors' extensive experience in implementing e-business initiatives at many of the world's largest companies. From start to finish, it is realistic, insightful, and, above all, actionable. |
| 590 ## - NOTA LOCAL (RLIN) |
|---|
| Procedencia (VM) [OBSOLETO] |
Includes bibliographical references (p. 363-368) and index. |
| 630 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÍTULO UNIFORME |
|---|
| Título uniforme |
HF COMMERCE |
| 9 (RLIN) |
14 |
| 650 #0 - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
|---|
| Término de materia o nombre geográfico como elemento de entrada |
Electronic commerce |
| 9 (RLIN) |
1263 |
| 650 ## - PUNTO DE ACCESO ADICIONAL DE MATERIA--TÉRMINO DE MATERIA |
|---|
| Término de materia o nombre geográfico como elemento de entrada |
|
| 9 (RLIN) |
12 |
| 700 ## - ENTRADA AGREGADA--NOMBRE PERSONAL |
|---|
| Nombre de persona |
Robinson, Marcia |
| Término indicativo de función/relación |
Author |
| 9 (RLIN) |
2224 |
| 700 ## - ENTRADA AGREGADA--NOMBRE PERSONAL |
|---|
| Nombre de persona |
Kalakota, Ravi |
| Término indicativo de función/relación |
Author |
| 9 (RLIN) |
2225 |
| 856 ## - LOCALIZACIÓN Y ACCESO ELECTRÓNICOS |
|---|
| Identificador Uniforme del Recurso |
<a href="http://books.google.com/books?id=fkXSp2Me0KAC&printsec=frontcover&dq=e-business%20kalakota&source=gbs_slider_thumb#v=onepage&q&f=false">http://books.google.com/books?id=fkXSp2Me0KAC&printsec=frontcover&dq=e-business%20kalakota&source=gbs_slider_thumb#v=onepage&q&f=false</a> |
| 902 ## - ELEMENTOS DE DATOS B LOCAL, LDB (RLIN) |
|---|
| a |
437 |
| 905 ## - ELEMENTOS DE DATOS E LOCAL, LDE (RLIN) |
|---|
| a |
m |
| 912 ## - |
|---|
| -- |
1999-01-01 |
| 942 ## - ELEMENTOS DE ENTRADA AGREGADA (KOHA) |
|---|
| Código de la institución [OBSOLETO] |
1 |
| 953 ## - |
|---|
| -- |
2010-09-15 16:58:19 |
