The cult of the luxury brand
Material type:![Text](/opac-tmpl/lib/famfamfam/BK.png)
- 9781857886351
- INDUSTRIAL & SERVICES SECTOR
- Brand name products -- Social aspects Asia
- Luxuries
- Marketing -- Asia
- Branding (Marketing)
- classes
- status
- Productos de marca - Aspectos sociales Lujos sociales
- Estado social Clases Marca Aspectos
- Estatus
- Bibliography MSc - Fashion & Luxury Marketing Management: Luxury Brand Management
Item type | Current library | Call number | Status | Date due | Barcode |
---|---|---|---|---|---|
Recommended bibliography book | TBS Barcelona Libre acceso | HD9999 CHA (Browse shelf(Opens below)) | Available | B01486 |
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HD9940.A2 OZU Digital marketing strategies for fashion and luxury brands | HD9940.A2 SIK Storytelling in luxury fashion : brands, visual cultures, and technologies | HD9999 BER The management of luxury : an international guide | HD9999 CHA The cult of the luxury brand | HD9999 COR Managing fashion and luxury companies | HD9999.C9473 BRO Culture is bad for you | HD9999 EVA Matchmakers : the new economics of multisided platforms |